• By: Allen Brown

How do Canada’s Gambling Preferences Compare to the Rest of the World?

What comes to mind when you think of Canada? Like all vibrant and exciting places, Canada is a country of a thousand reputations. But beyond the obvious, vast landscapes, friendly people, and rivers of maple syrup is a wild card: Canada has an intriguing and unusual relationship with gambling. From our thriving brick-and-mortar casino industry to the national love of lottery tickets, gambling is simply part of life for many Canadians. 

In fact, over 60% of Canadian adults say they gamble regularly. And while a cultural love of gambling isn’t unique on the world stage by any means, Canadian gambling habits do seem to be. This article examines what is it exactly that sets Canadian gamblers apart from the rest of the world. How do Canadian tastes differ? And what are the social, cultural, legal, and political causes of Canada’s deviations from the norm?

Online Gambling

Canada is very much a frontrunner in the online gambling industry, having experienced much faster growth in this sector than most other developed countries. Of course, there’s a number of reasons for this, the most important being the generally high comfort level of Canadians with online transactions. 

Online options appeal particularly to savvy gamblers who appreciate having numerous available payment methods for their wagers. The novelty, convenience, and transaction speed of online platforms also appear to be aspects that Canadian consumers appreciate, allowing the Canadian iGaming industry to thrive. What’s more, Canadians are particularly adept at navigating the dizzying array of platforms and choices to find the most reliable online casinos that pay out quickly and efficiently. (Source: https://instantcasinos.com/fastest-withdrawal-casinos-canada/)

The national normalization of online gambling has significantly impacted consumer behaviour in Canada. In recent years Canadian gamblers seem to be favoring a digital-centric approach to entertainment, increasingly opting for convenient and accessible online gambling platforms. This has, in turn, accelerated the growth of the e-commerce sector, as online gambling platforms often partner with financial institutions and payment processors.

Gambling Preferences

Canadian gambling preferences are deeply rooted in the country’s history and culture. A strong emphasis on community and social interaction has positioned lotteries as the most popular form of gambling in the country, as they are often purchased in groups or as a social activity. Until recently, online casinos were Canada’s next most popular gambling option, with slot games as the most popular choice among casino offerings. Roulette, Poker, and Blackjack follow close behind. Nothing shocking there.

Compared to global trends, Canadian gamblers also exhibit a strong preference for fair play and a love of competition. This national attitude set the stage for Canada’s recent legalization of single-event sports betting to change everything. Lately, some provinces have become more inclined towards sports betting over casino gaming, bringing Canada in line with the worldwide norm. However, Canada’s unique sporting culture, dominated by ice hockey and other winter sports, differentiates its sports betting market from most other countries with stronger horse racing traditions. 

High Stakes Gambling

Canada has an affinity for high-stakes gambling, comparable only to Australia and some regions of the United States. While high-stakes gambling is associated with a variety of demographics, it is often linked to higher income brackets. Knowing this, it is all too easy to point to Canada’s relatively high per capita income as the cause, reasoning that the country’s famously high standard of living means a disproportionately large number of citizens with enough disposable income to indulge in such pursuits. But this would be an oversimplification. Social and legal factors are also at play. European countries, for instance, generally have far stricter regulations on high-stakes gambling than Canada, limiting its prevalence. Additionally, Canada has something of a culture of risk-taking, perhaps influenced by the country’s frontier spirit. 

Finally, the notion that only wealthy individuals are willing to play for high stakes is merely a generalization. Data indicates that individuals from a range of socioeconomic backgrounds engage in high-stakes gambling in Canada. The only reliable demographic trend is that Canadian high-stakes players tend to be male. Some data also suggest the willingness to wager large amounts is associated with gamblers who have a higher level of education. Whatever the reason, the love of sky-high stakes appears to be a taste that is uniquely Canadian.

Conclusion

Canada’s gambling market is a unique blend of traditional and modern gaming. Its provincial regulatory framework has shaped the industry, creating a diverse spectrum of tastes across the country, but some trends are nationwide. With a strong emphasis on fair play and community, Canadians have a distinct preference for lotteries and a thriving iGaming industry

However, the recent surge in sports betting has brought the country in line with global trends. An affinity for High-stakes wagers is Canadian gambling’s most notable characteristic, driven by a mix of the country’s prosperity and the people’s competitive spirit. Boiled down to brass tax, the Canadian appetite for risk and hunger for progress might be what sets Canadian gamblers apart.  Time and time again, Canada demonstrates itself to be at the forefront of change and adaptation, evidenced by the swift normalization of online gambling.