Spring Into SHEIN’s ByWard Market Move & Groove Pop-Up Event

The global fashion e-retailer SHEIN is thrilled to announce its Move & Groove pop-up event in Ottawa’s ByWard Market.

This will be SHEIN’s first solely sportswear-focused pop-up. The event will highlight the brand’s dynamic sportswear collection, delivering an outstanding expView Posterience to followers while captivating new fans.

Mark your calendars for Saturday, May 18 and Sunday, May 19, and get ready for a weekend packed with fun activities and exclusive deals. The Move & Groove pop-up is open from 11:00 a.m. to 6:00 p.m. at 55 ByWard Market Square.

The Move & Groove pop-up will feature SHEIN’s sought-after GLOWMODE pieces alongside other sportswear favourites. Visitors can explore a variety of athletic wear designed to elevate their spring wardrobe. With vibrant tulip-inspired displays and the backdrop of the annual Tulip Festival, the event promises a lively spring atmosphere.

Shoppers who spend $49 or more will enjoy a 15% discount on all GLOWMODE products and selected men’s sportswear. This offer is also available online from May 15 to May 31 using the code ‘sports24’. Additionally, purchases at the pop-up come with a complimentary spring-themed gift, while supplies last. This enticing discount allows shoppers to stock up on athletic wear without breaking the bank, making it the perfect opportunity to refresh their wardrobes for the new season.

To enhance the event’s excitement, mini-putt games will be available for guests to enjoy. Don’t forget to follow @shein_ca on social media and use the hashtag #SHEINca24 to share your experience. By tagging @shein_ca and using the hashtag provided, participants can also receive a free gift on-site, making the event even more interactive.

SHEIN is encouraging shoppers to bring gently used clothing to the event in return for a special coupon to use at the pop-up. All clothing drive items will be donated to Big Brothers Big Sisters of Ottawa, benefiting the local community. This initiative is just one way that SHEIN demonstrates its commitment to giving back through supporting local organizations that make a difference.

Whether you’re a long-time SHEIN fan or new to the brand, you don’t want to miss out on this exciting event! The combination of fun activities, bargain deals, and community engagement makes the Move & Groove pop-up a must-visit event this spring.

Follow SHEIN on Instagram at @shein_ca to stay up to date on the latest news and promotions, and make sure to visit the event microsite ca.shein.com.

HEADER IMAGE: SHEIN’s April Vancouver pop-up event.